SG Stern
This project was a pitch I worked on within my internship at d3. The brief was to develop a new logo for SG Stern, which is the internal sports club of Daimler. The first requirement was to create a logo with a subline indicating the location of the individual branch. Second was to create a system which is easy to apply for the staff that has no design background. And third was to use blue as the corporate colour. In my concept the position of the logo varies and symbolises the dynamic in sports.
Condition: Internship at design hoch drei
Client: SG Stern
Framework: Pitch
corporate design
SG Stern
This project was a pitch I worked on within my internship at d3. The brief was to develop a new logo for SG Stern, which is the internal sports club of Daimler. The first requirement was to create a logo with a subline indicating the location of the individual branch. Second was to create a system which is easy to apply for the staff that has no design background. And third was to use blue as the corporate colour. In my concept the position of the logo varies and symbolises the dynamic in sports.
Condition: Internship at design hoch drei
Client: SG Stern
Framework: Pitch
The posters that inform about the different kinds of sport have a photo in the background, that shows the court or sourrounding the sport takes place in. In the layer above are graphics like marks or equipment. The event posters have a simple blue background instead of the photo.
